Effective communication is more then just exchanging information. It is about understanding the emotions and intentions of the counterpart. It is about cooperation with others instead of confrontation or domination.
Effective communication is first of all listening of what´s being said and making the counterpart being heard and understood.
Effective communication needs the ability of perspective-shift. It is the understanding of a situation or a concept from an alternative point of view.
But, why do people face misunderstandings, conflicts and frustration? Communicating more clearly and effectively requires self-confidence, self-reflection and important communication skills.
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